I write about unique mechanisms, my marketing philosophy "Show Don't Tell" and content ecosystems. I send an email every morning on how im going from $513k profit in 2025 to $1m profit in 2026. Check it out!
follow your dreams, pls
|
this weekend i spoke at an event there, i met a friend i've known since i started my first marketing agency, four years ago an OG three years, when i started my first coaching business and started sharing content online, he told me he'd start posting for his personal brand too nothing happened two years ago, when we both lived abroad, we had a catch-up call my coaching business had scaled fast, so my content and brand had grown accordingly he said, "cool, i've just been busy scaling the agency, but i'll definitely start posting content now that i have some better cash flow." nothing happened 6 months ago, he'd read my post about moving back home to denmark, so we texted back and forth we talked about a day to catch up, now that I was living home again he said, "yeah, then when we meet, i'd love to talk about content and getting it going" yeah, you guessed it nothing happened this weekend, after my speech at the event where a big part of it was around content, he dabbed me up and said the same thing again i just paused... standing there, hearing it the FOURTH TIME, all i could think was "fuck man, when are you going to allow yourself to follow your dreams?!" we are only on this planet once deep inside, he knows what he wants to do and yet, he's not doing it yeah, it's gonna suck. it's gonna be overwhelming. it's gonna be cringe but he knows within his heart that this is what he wants to share content. to build a brand. to get clients who are like him and who work with him because of the way he is, not because of some stupid guarantee, cold ads or a no-brain offer imagine waking up every single day knowing exactly what you want only to do the opposite it's called life man there are constant tradeoffs to gain one thing we must get rid of another to get in shape we must trade comfort to run our business we must trade security to follow our dreams we must trade potential embarrassment i can promise you one thing it's worth it but you're only going to accept it when you're living it yourself when are you going to allow yourself to start doing the things you want? best, fred |
Frederik Pahuus
I write about unique mechanisms, my marketing philosophy "Show Don't Tell" and content ecosystems. I send an email every morning on how im going from $513k profit in 2025 to $1m profit in 2026. Check it out!
when i lived in sunny dubai and my business did $217,000 per month, i didn't feel very rich last month, my business only did 1/4 of that number the taxman takes half of it i only see the sun twice per year in denmark and yet i've never felt richer the digital coffee shop model wasn't designed to make me rich in cash fast if I wanted a quick jump in revenue, i could've picked the restaurant on the other side of the road they serve a money back guarantee together with a nice video sales letter...
when you focus more on ideas and philosophy rather than offers and guarantees, this is what happens: i sent my offer document to a guy who showed interest in working with me yesterday everything looked great, he just had 1 question: "Do you have examples of companies you've worked with that are not working with other coaches/consultants to help them grow? I know this is an annoying question, it's just that I have been burned before by people who were "selling the shovel." fair question, i've...
this week has been busier than usual i've had an extra 6 hours of 1on1 calls with the new folks for Fred's Inner Circle starting on the 1st of June as a result, i've had a few longer days at the office the first to notice is never myself it's my girlfriend so last night at dinner, she asked me: "is it because you're doing so many different things now?" i was a bit confused, so she followed up pretty fast "yeah, with the menucard, there's so many different things on it" i smiled, said no and...